For those of you who haven't heard of Sophie Lancaster, allow me to take a moment to bring her story to your attention. The video below was made in the memory of one courageous young lady whose life was ended abruptly due to hatred and prejudice. Please watch the video, and support this noble cause.
In August 2007, Sophie Lancaster was kicked to death, simply for dressing differently. Two years on, and in tribute to the outgoing, bubbly girl who was denied the chance to live life her way, cult new British make-up brand Illamasqua has commissioned a short film by award-winning French director, Fursy Teyssier.
Produced by creative agency Propaganda, in association with iconic British band, Portishead, Dark Angel is a beautifully haunting rendition of Sophie's story.
The aim of the film is to raise awareness of The Sophie Lancaster Foundation and generate £500,000 to help educate young people about tolerance. Since Sophie's death, we've been working with behavioural experts Huthwaite International, to put together an interactive youth workshop that does just that.
But this essential education programme can only be delivered with your help.
Please, please show your support watch the film and make a donation.
Were hoping to reach over 1,000,000 hits, so forward the link and help us spread the message. If you have your own website, blog, Facebook, MySpace or You Tube page, or a Twitter profile, please display a link to the film. For added impact, download a specially designed web banner at www.illamasqua.com/sophie/ now.
As well as being available to view online, the film will also be running for a week on MTV from 26th November Sophie's birthday.
Stand up for Sophie act now and buy an Illamasqua Sophie pencil, wristband or make a donation.
Together, well help stamp out prejudice, hatred and intolerance everywhere.
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