Sunday, February 22, 2009

Badgley Mischka Couture, The Fragrance

"Our new fragrance, Badgley Mischka Couture, embodies our passion for making women feel beautiful."
- Mark Badgley & James Mischka

On the dawn of their 20th anniversary, Mark Badgley & James Mischka have partnered with Elizabeth Arden to bring to the masses a brand new fragrance- Badgley Mischka Couture. The styling duo known for their haute couture gowns have taken sophistication and elegance to a whole new level with this luxurious scent. The perfume is the result of a collaboration between the 2 innovative designers and Caroline Sabas of Givaudan Fragrances.

The unveiling event took place in the posh Elizabeth Arden Red Door Spa in the heart of Manhattan's East Side. Beauty Bloggers and press alike were gathered in a chic private cafe at the center of the Red Door Spa, and were treated to champagne, fruit, sandwich platters, and plenty of eye candy in the form of little gold bottles of fragrance. Amidst the hustle and bustle of fashion week, Badgley and Mischka were kind enough to share their time with us, along with their thoughts on their newest creation.
*Left to right- Mark Badgley, James Mischka, & Caroline Sabas. Photo by Adina Z.

Inspired by the line's signature gowns, this perfume is meant to be admired, adored, and slipped on like a lush gown. The bottle itself is a modern twist on the classic crystal, with slits on the side likened to the alluring decollete of a fine gown. It is definitely a bottle worthy of a scent that is at once mysterious, beguiling, enchanting, and one of a kind.

Have another look in hi-res - isn't the bottle sexy? It is meant to be displayed on a vanity for all to see.
The fragrance itself is described as a "floriental woodsy scent" with top notes of purple plum, blackberry and pear nectar; middle notes of Jasmine, Gardenia & Violet; and base notes of musk and woods. The scent itself lends an air of opulence and style, while not being overpowering. It is just right in every way- elegance and sophistication embodied. The perfume starts out sweet and playful but develops into something all at once seductive and inviting.

The collection is available in...

'Love it' sized: 1.7 fl. oz eau de parfum spray
'Take my bottle away and I'll hurt you' sized : 3.4 fl oz eau de parfum spray
Dreamy: Body Moisturizer
Creamy: Body Cream
Teeny and travel friendly: .5 fl oz parfum Elixir

It is available here

The family portrait:
My favorite item from the collection would definitely be the travel sized parfum elixir. It comes housed in a beautiful gold cylinder with the brand's iconic logo done in metallic print.What makes this so cool is that it is actually a gel, delivered in a pump wherever you would like it. Why a gel and not a spray or roller? James said it best when he point out that "a roller ball is too much like...well...deodorant." There is no mistaking this treasure with something so mundane, and with vitamin E and other emollients, this gel feels silky and smooth, and of course it smells decadent. At a travel friendly .5 oz, you can't go wrong.

At the event, one woman asks: "In today's uncertain economic climate, why a new product?" Mark Badgley's response was that "perfume is an affordable luxury," and I couldn't agree more. Perfume is an inexpensive way to bring the aesthetic and exceptional quality of the brand into the home.

Of course you know a scent is good when the makeup artists at your local NARS counter are asking you what fragrance you are wearing. Despite the harsh department store lighting and feeling frazzled after a very hectic day, this perfume lifted me up and made me feel every bit as glamorous as Sharon Stone in the Badgley Mischka campaign. As I happily offered up my wrist to everyone who asked, I thought I could definitely get used to the attention. Celebrity, here I come. As a matter of fact, I will be signing autographs all week.

*The photo above is yours truly in a Badgley Mischka sandwich. Aren't they handsome?


LuvDatFoo said...

Extremely well done and well researched article. You continue to surprise me with each post. Great job! You are a blogolite in the making :)

Yes, i made that word up... its like socialite, but, well... use your imagination!:)

Hannah said...

awesome post Adina! Fantastic and totally makes me want to check this scent out myself, to see if people will what scent am I wearing?!

LOVE it! :D

Krasey Beauty said...

Luvdatfoo, thank you for the compliment. I am glad you are enjoying my blog thus far.

Hannah, it is a gorgeous scent. I totally recommend checking it out!

Fashion's Darling said...

oh holy crap! I was there and I'm *slightly* in your picture lol. Check the chic whose head is behind Mark talking to Caroline lol. I loved loved loved the fragrance

Krasey Beauty said...

Oh wow! Hey there fellow Badgley Mischkadette ;)

How did you find my happy little home here.

Would love to connect! Email me!!

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